#Figma
#AdobeXd
MemorialCare Sidekick App
MemorialCare Sidekick App
MemorialCare Sidekick App
MemorialCare Sidekick App
MemorialCare Sidekick App
MemorialCare Sidekick App
Redesigning an essential desktop tool into Sidekick: a streamlined, accessible, and fully branded experience that empowers staff while eliminating costly third-party dependencies.
Redesigning an essential desktop tool into Sidekick: a streamlined, accessible, and fully branded experience that empowers staff while eliminating costly third-party dependencies.
Redesigning an essential desktop tool into Sidekick: a streamlined, accessible, and fully branded experience that empowers staff while eliminating costly third-party dependencies.
Redesigning an essential desktop tool into Sidekick: a streamlined, accessible, and fully branded experience that empowers staff while eliminating costly third-party dependencies.
Redesigning an essential desktop tool into Sidekick: a streamlined, accessible, and fully branded experience that empowers staff while eliminating costly third-party dependencies.
Redesigning an essential desktop tool into Sidekick: a streamlined, accessible, and fully branded experience that empowers staff while eliminating costly third-party dependencies.
2024-2025
Timeline
Product Designer
Role
2024-2025
Timeline
Product Designer
Role
Background
Background
MemorialCare needed to reduce reliance on the licensed Rotera application, which was widely used across the organization but costly to maintain and visually inconsistent with MemorialCare’s brand. Our team set out to create Sidekick, a fully branded desktop application with MemorialCare’s design system, internal database integration, and a modern user experience that could eventually replace Rotera altogether.
MemorialCare needed to reduce reliance on the licensed Rotera application, which was widely used across the organization but costly to maintain and visually inconsistent with MemorialCare’s brand. Our team set out to create Sidekick, a fully branded desktop application with MemorialCare’s design system, internal database integration, and a modern user experience that could eventually replace Rotera altogether.
The Challenge
The Challenge
1
Dependency on Rotera
The organization was paying high recurring licensing fees.
1
Dependency on Rotera
The organization was paying high recurring licensing fees.
1
Dependency on Rotera
The organization was paying high recurring licensing fees.
1
Dependency on Rotera
The organization was paying high recurring licensing fees.
1
Dependency on Rotera
The organization was paying high recurring licensing fees.
2
Brand Inconsistency
Rotera’s UI did not reflect MemorialCare’s visual identity.
2
Brand Inconsistency
Rotera’s UI did not reflect MemorialCare’s visual identity.
2
Brand Inconsistency
Rotera’s UI did not reflect MemorialCare’s visual identity.
2
Brand Inconsistency
Rotera’s UI did not reflect MemorialCare’s visual identity.
2
Brand Inconsistency
Rotera’s UI did not reflect MemorialCare’s visual identity.
3
Fragmented Experience
Employees had to adapt workflows around Rotera’s limitations, impacting productivity and usability.
3
Fragmented Experience
Employees had to adapt workflows around Rotera’s limitations, impacting productivity and usability.
3
Fragmented Experience
Employees had to adapt workflows around Rotera’s limitations, impacting productivity and usability.
3
Fragmented Experience
Employees had to adapt workflows around Rotera’s limitations, impacting productivity and usability.
3
Fragmented Experience
Employees had to adapt workflows around Rotera’s limitations, impacting productivity and usability.
The goal was to design a cost-efficient, brand-aligned, and scalable internal tool that would streamline workflows while enhancing usability and accessibility.
The goal was to design a cost-efficient, brand-aligned, and scalable internal tool that would streamline workflows while enhancing usability and accessibility.
Process
Process
1
Discovery
• Analyzed Rotera’s most used workflows to understand pain points. • Conducted stakeholder interviews to identify business goals (cost savings, control of assets, improved usability).
1
Discovery
• Analyzed Rotera’s most used workflows to understand pain points. • Conducted stakeholder interviews to identify business goals (cost savings, control of assets, improved usability).
1
Discovery
• Analyzed Rotera’s most used workflows to understand pain points. • Conducted stakeholder interviews to identify business goals (cost savings, control of assets, improved usability).
1
Discovery
• Analyzed Rotera’s most used workflows to understand pain points. • Conducted stakeholder interviews to identify business goals (cost savings, control of assets, improved usability).
1
Discovery
• Analyzed Rotera’s most used workflows to understand pain points. • Conducted stakeholder interviews to identify business goals (cost savings, control of assets, improved usability).
2
Design Strategy
• Created wireframes and user flows to streamline navigation. • Built design prototypes in Figma with MemorialCare’s colors, typography, and iconography. • Proposed modular UI components for easier future scalability.
2
Design Strategy
• Created wireframes and user flows to streamline navigation. • Built design prototypes in Figma with MemorialCare’s colors, typography, and iconography. • Proposed modular UI components for easier future scalability.
2
Design Strategy
• Created wireframes and user flows to streamline navigation. • Built design prototypes in Figma with MemorialCare’s colors, typography, and iconography. • Proposed modular UI components for easier future scalability.
2
Design Strategy
• Created wireframes and user flows to streamline navigation. • Built design prototypes in Figma with MemorialCare’s colors, typography, and iconography. • Proposed modular UI components for easier future scalability.
2
Design Strategy
• Created wireframes and user flows to streamline navigation. • Built design prototypes in Figma with MemorialCare’s colors, typography, and iconography. • Proposed modular UI components for easier future scalability.
3
Iteration
• Ran feedback sessions with managers and users to validate ease of use. • Refined interaction patterns and reduced visual clutter compared to Rotera.
3
Iteration
• Ran feedback sessions with managers and users to validate ease of use. • Refined interaction patterns and reduced visual clutter compared to Rotera.
3
Iteration
• Ran feedback sessions with managers and users to validate ease of use. • Refined interaction patterns and reduced visual clutter compared to Rotera.
3
Iteration
• Ran feedback sessions with managers and users to validate ease of use. • Refined interaction patterns and reduced visual clutter compared to Rotera.
3
Iteration
• Ran feedback sessions with managers and users to validate ease of use. • Refined interaction patterns and reduced visual clutter compared to Rotera.
3
Delivery
• Delivered high-fidelity prototypes and specifications to engineering. • Established a component library for ongoing consistency.
3
Delivery
• Delivered high-fidelity prototypes and specifications to engineering. • Established a component library for ongoing consistency.
3
Delivery
• Delivered high-fidelity prototypes and specifications to engineering. • Established a component library for ongoing consistency.
3
Delivery
• Delivered high-fidelity prototypes and specifications to engineering. • Established a component library for ongoing consistency.
3
Delivery
• Delivered high-fidelity prototypes and specifications to engineering. • Established a component library for ongoing consistency.
Outcome
Outcome
Cost Savings: By shifting away from Rotera, MemorialCare will eliminate recurring licensing fees.
Adoption Readiness: Clear workflows and intuitive design patterns make Sidekick easier to onboard.
Brand Alignment: The app reflects MemorialCare’s identity through colors, icons, and layouts.
Scalability: Built with a componentized design system for reuse across future internal apps.
Cost Savings: By shifting away from Rotera, MemorialCare will eliminate recurring licensing fees.
Adoption Readiness: Clear workflows and intuitive design patterns make Sidekick easier to onboard.
Brand Alignment: The app reflects MemorialCare’s identity through colors, icons, and layouts.
Scalability: Built with a componentized design system for reuse across future internal apps.
Sidekick transformed a licensed dependency into an owned, branded, and cost-efficient tool, aligning with MemorialCare’s long-term strategy of digital independence while improving usability across the organization.
Sidekick transformed a licensed dependency into an owned, branded, and cost-efficient tool, aligning with MemorialCare’s long-term strategy of digital independence while improving usability across the organization.
Tools
Tools
Figma
Adobe Xd
Adobe Illustrator
Microsoft Teams
Miro
Microsoft Azure
